Marketing Your Business For Free
28.06.11
According to the U.S. Small Business Guild , 99.9 percent of all businesses in the nation are defined as small businesses, or those with fewer than 500 employees or less than $7 million in annual receipts.
One of the biggest challenges for these nearly 30 million business owners is how to market effectively to attract people who requisite to do business with them. With limited budgets, they have limited resources to spread among marketing choices.
Fortunately, one of the most powerful resources around is 100 percent easy, and it didn't even exist just a few years ago. Google generates about 10 billion searches every month, or about 2/3 of all far-reaching searches.
When giving talks to groups of business owners, I always ask, "How many of you used Google yesterday to search for something?" Invariably, every possession goes up. "What then, are you doing to get your business onto Google?"
Source: Patch.com